RESEARCH & PLANNING / JUL TO DEC 2024
Market Research
Value Proposition / Business Model
Competitive Analysis
- Identify target customer segments and their needs.
- Analyze market trends and dynamics.
- Validate market demand through surveys or interviews.
Competitive Analysis
Value Proposition / Business Model
Competitive Analysis
- Identify direct and indirect competitors.
- Analyze competitors' strengths, weaknesses, and market positioning.
- Determine key differentiation factors for your product.
Value Proposition / Business Model
Value Proposition / Business Model
Value Proposition / Business Model
- Define 1klix's unique value proposition.
- Develop pricing strategies and revenue models.
- Create a business plan outlining goals and objectives.
DEVELOPMENT & ITERATION / JAN TO SEP 2025
Product Development
User Testing and Feedback
User Testing and Feedback
- Design core features and functionalities.
- Develop and test the minimum viable product (MVP).
- Iterate based on feedback to improve usability and performance.
User Testing and Feedback
User Testing and Feedback
User Testing and Feedback
- Conduct alpha testing with internal users.
- Gather feedback from beta testers or early adopters.
- Analyze feedback and prioritize feature enhancements.
Scalability Planning
User Testing and Feedback
Scalability Planning
- Evaluate infrastructure requirements for scalability.
- Implement scalability solutions such as cloud services.
- Test scalability under load to ensure performance.
GROWTH & SCALING / OCT 2025 TO JUL 2026
Customer Acquisition
Customer Acquisition
Customer Acquisition
- Develop marketing strategies to reach target customers.
- Execute marketing campaigns across multiple channels.
- Measure and optimize customer acquisition metrics.
Customer Retention
Customer Acquisition
Customer Acquisition
- Implement customer success programs and support mechanisms.
- Gather feedback from existing customers to improve satisfaction.
- Develop loyalty programs or incentives to retain customers.
Scaling Operations
Customer Acquisition
Scaling Operations
- Expand team and resources to support growth.
- Automate processes and workflows to improve efficiency.
- Monitor and optimize infrastructure for performance and cost.
